Christmas card trends for 2007

Holiday cards change year after year, and while the classic red-green and white-blue designs are still available, the contemporary trends are well pronounced on the market.

This year's cards are definitely more natural looking, featuring earthier colors and pictures of animals in the wild. It is in sync with current attention on the environment, recycling and sustainability. Awareness to save our planet is spreading. Everybody from the average person to large corporations can pitch in. The greeting card industry is reflecting the Green movement even more this year with their Christmas card offerings as some of the cards are made of recycled material or from sustainable forests.

Classic cards that are reminiscent of old fashioned Christmases prefer a much warmer less traditional color scheme. Colors of just a couple of years ago were much brighter and more fashionable like orange and pink or pale green and light blue, since the style of the time was more focused on girl power and femininity. The colors this year are warmer and darker with a focus on darker greens and brown giving the cards a cozier feel.

The cards with a tropical theme make an appearance this year but again in darker colors, not the bright beachy colors of past years. Even these cards are giving way to the natural, more earthy feel.

In short, this year's selection is bound to make you think of warm blankets, firesides, hot cocoa and saving the earth.